James Avalon

Holly sits down with iconic director/editor/photographer James Avalon, a filmmaker whose 40+ year career spans the underground origins of adult film through the golden era and into the modern creator economy. James opens up about growing up Mormon, how a mission to Europe cracked his worldview wide open, and the unexpected path that led him from headshots and magazines to some of the most story-driven adult features ever made. They break down how sets used to run, why older films often feel more “watchable,” how technology reshaped performance and production, and what the job of a director really looks like behind the curtain.